Our exclusive block printed clothes are designed in Athens, and then produced in India following the values of ethical trade:
• Promotion of local know-how
• respect of good working conditions
• a fair income for the craft men who manufacture our products
• & the reduction of our ecologic print are the values which guide our development.
When it comes to traditional techniques, none are as fascinating as block printing, an art form that has been practiced in India since the 12th century.
Our designs are traced into and then carved from wooden blocks, called “bunta”.
When printing, large pieces of fabric are fixed to a tabletop. The carved blocks are then dipped into colorful dyes, stamped on the fabric, and the process continues for the entire sheet of fabric, forming an intricate pattern.
Block prints can be simple or can involve many layers of printing for each color. A special part of block printed fabrics is their occasional small imperfections – very much a part of the handmade process.